According to a research by the Nielsen Norman Group, visitors tend to leave a web page in under a minute. If they can’t find what they are looking for, they can’t buy it. You have to ensure your visitors find what they are looking for within that minute, or you risk losing a sale.

Optimizing your site search and site navigation drives visitors to the products they are looking for, increasing the chances of conversion to sale. Intuitive site navigation also enhances user experience, ensuring that your visitors keep coming back for more.

To improve product findability and boost sales, Lumina Datamatics’ Cataloging Services create complete and accurate structured product data. This structured product data is the basis of any effective site navigation and multi-faceted site search.